Our Values

ENVIRONMENTAL COMMITMENT

Respecting nature, mankind, and all forms of life through natural and organic products that are good, safe, and GMO-free; reshoring; guaranteeing traceability and the absence of toxic products; ensuring an ecological approach to development;  waste management; choosing sustainable energies and materials; ensuring the future is better for younger generations through a green economy.

INVOLVEMENT

Feeling involved in the corporate vision; acting by conviction; adding personal expertise;  developing a spirit of participation;  being passionate; being an inspired and inspiring manager; sharing with co-workers; upholding and promoting corporate social responsibility objectives.

NOVELTY

Encouraging novelty and sharing it with humour and conviction; promoting curiosity; facilitating diversity.

CONTINUOUS IMPROVEMENT

Considering improvement as an ongoing process, with a view to optimize how we use the means we have at hand;  being ingenious and resourceful; analyzing and measuring efficiency; ensuring continuity; demonstrating a rigorous and methodical approach; planning; verifying.

INNOVATION / PIONEERING SPIRIT

Innovating and taking initiatives; keeping an open mind; searching for inspiration; breaking away from traditional marketing codes, technological hurdles, and R&D.

AUTHENTICITY

Remaining real and humble; being honest, transparent, and simple.

ACCOUNTABILITY

Ensuring the company remains socially responsible; dedicating efforts to economic, environmental and social development;  upholding its commitment to preserving independence;  developing employee ownership of the company.

CUSTOMER SATISFACTION

Being pro-active and responsive with all of our internal clients, distributors, and customers – deploying our energy and motivation and putting them to the service of a job well done that satisfies our customers.

SOLIDARITY/TEAM SPIRIT

Putting the team before the individual; creating a supportive, conducive and collaborative environment.

PREMIUM QUALITY

Applying premium quality standards, aiming to offer excellence at a reasonable price.

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